Supply chain development
Any successful product needs a consistent supply chain. If the supply chain fails then the product fails. It’s like the saying goes, behind every great man there’s a great woman. In this instance, behind every great product there’s a great supply chain.
When launching a product understanding how to handle various elements is especially difficult. What do I do first? Sort out my sales route, manufacture the product, design and manufacture the packaging, sort out promotional opportunities…..the list is endless.
At the heart of the issue is the product. Here’s some things to consider:
- Can you source the product consistently? If you had an influx of sales will you be cleared out of stock and then let future customers down?
- How do you protect the product – what packaging do you need?
- In addition, how will the packaging market your product and position your brand?
The team have experience launching new products and launching unusual campaigns in various global regions. We don’t just design a nice looking product or piece of packaging, we can get it manufactured, packed and launched to market for you too!
Get in touch to find out more!